Category Archives: Business

Beginners guide to content marketing

Traditional marketing alone is becoming less effective by the minute. Traditionally, marketers would have to “rent” the attention of their audience through display ads. Content marketing, on the other hand, allows marketers to become publishers by building their own audiences and attracting their own attention.

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A cash-less society: Is that us?

If you take a quick look into your wallet right now, how much cash is in there? If you’re anything like the growing majority of people, you probably don’t have much cash on you – if any. With so many new payment options, we appear to be well on our way to a cashless society.

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